Gen Z Focuses on Housing Affordability
Two thirds of Gen Z respondents see homeownership as a lifetime goal and plan to make their first or next home purchase in the next 6 years.
Fed Poised to Keep Cutting Interest Rates
Fed Chairman Jerome Powell indicated more rate cuts are likely this year — a move that could push mortgage rates lower in the months ahead.
Transform a Yard with Expert Tree Care
Hiring a professional tree service boosts curb appeal by safely removing or trimming trees, protecting property and handling cleanup for attractive landscaping.
3 Marketing Ideas for Introverts
Introverted real estate agents can thrive by focusing on deep connections, authentic social media use and personalized direct mail campaigns.
How AI Will Transform Commercial Real Estate
AI is transforming commercial real estate by boosting productivity and uncovering data insights to streamline analyses and free agents for strategic, high-value work.
Protecting Your Credit While Rate Shopping
Borrowers can compare lenders without damaging credit by getting prequalified, shopping within 45 days and delaying new credit applications until after closing.
Bold Colors, Textures Define Fall Design Trends
Designers say homeowners are embracing jewel tones, layered textures and personal touches — ideas that can also inspire seasonal home staging.
Landmark Housing Legislation Passes in Senate
The bipartisan ROAD to Housing Act won unanimous support, advancing policies for new home construction home loan guidance and disaster recovery.
Branding Moves Agents Out of ‘Chase Mode’
Real estate professionals who build a recognizable brand gain trust, visibility, and referrals, reducing constant chasing and creating long-term stability.
Home Buyers Re-Examining Market With Lower Rates
Falling mortgage rates could save home buyers more than $1,000 in interest annually if they compare options among various lenders, a new study finds.