Florida home sales and pending sales continued to rise in July, suggesting buyers are moving forward even as the mortgage-rate advantage they had earlier this year fades.

More Americans are working past 65, changing what some older buyers want in a home, from office space and strong internet to low-maintenance features.

Stalled listings may need better pricing, stronger photos, updated descriptions, seller incentives and renewed agent outreach before sellers turn to a price cut, real estate coach Darryl Davis says.

Florida home sales rose year over year for the 11th straight month in July as inventory tightened and pending sales continued to point to buyer demand.

Agents remain responsible for checking property facts, protecting customer information and reviewing AI-generated marketing before it reaches the public.

Short-form video and helpful explanations about financing, costs and the buying process can help agents reach millennial and Gen Z buyers.