Protecting the Realtor Brand
NAR is launching short trademark-education videos to help members and associations use the Realtor marks correctly and preserve the brand’s legal strength.
RE Q&A: Should I Move the Fence Before Selling?
A long-standing fence dispute could raise issues for sellers. An expert says confirm the survey, explore agreements, consider legal options and disclose to buyers.
Rental Scams: What Realtors Need to Know
Rental listing scams are rising, with hijacked and phantom posts using real agents’ photos and identities. Protect yourself by learning the risks.
Amplifying Your Brand With Podcasting
Podcasting can help real estate pros broaden their brand. Clear audiences, consistent formats and strong promotion drive growth and exposure.
Making Sense of the Mortgage Interest Deduction
Real estate pros who understand the basics of the mortgage interest rate deduction can help customers make choices that align with their financial goals.
Consumer Mood Softens in November
High prices and softer incomes kept households on edge in November, even as short- and long-term inflation expectations eased, the University of Michigan said.
Gen Z Finding Creative Paths to Buy Homes
Adults age 23 to 28 are outpacing earlier generations by using incentives, builder deals, family help and affordable markets to purchase homes sooner than expected.
NAR CEO Talks Rebuilding Trust
In a new podcast, Nykia Wright outlines how NAR is rebuilding trust, strengthening operations and executing its new three-year Strategic Plan.
Mortgage Rates Edge Up Again
Rates on 30-year mortgages ticked up to 6.26% from 6.24% last week, while borrowing costs on 15-year mortgages averaged 5.54%, up from 5.49% last week.
More Buyers Confident in Purchases
Only 8% of recent buyers feel they overpaid, down from 15% in 2023. Realtor.com said today’s slower market is giving shoppers more time to make deliberate decisions.