Agents Shifting to Connection-First Marketing
Real estate agents are moving away from high-volume tactics for approaches like the 3-3-3 Rule, personalizing outreach to build authentic, lasting client ties.
Florida’s Springs Threatened by Pollution, Growth
Florida has more than 1,000 springs that provide drinking water and recreation. Pollution, growth and climate change are straining the aquifer.
Home Remodels Can Put Couples to the Test
A new survey finds home renovations often spark disagreements. Real estate pros can help couples navigate decisions and reduce tension.
Home Trashed as Owner Struggled to Evict Tenant
Compassion for a homeless family turned into a months-long legal battle over eviction that left a Florida property owner with a damaged home and strained finances.
Why Selling an Inherited House May Take Longer
Selling an inherited house may face challenges from the probate process, uncertainty about how much to list the home for or who to sell to – having a plan helps.
Write a Real Estate Case Study That Wins Clients
Walking through a previous transaction via a strong study can demonstrate how an agent managed challenges, overcame issues and reached a successful outcome.
U.S. Job Openings Slip in July
Employers posted 7.2M job vacancies in July – down from 7.4M in June and below economists’ forecast – as the American labor market continues to cool.
Insurance Claims Handling Leads to Fines
State regulators finalized agreements requiring 3 more property insurers to pay fines because of violating claims-handling laws after Hurricanes Ian and Idalia.
Florida Consumer Sentiment at Three-Year High
The latest confidence index from UF found Floridians are feeling more optimistic about their personal finances and about the economy in the next year.
Mortgage Rates Fall on Fed Cut Speculation
The average 30-year mortgage rate dipped to the lowest rate in months as markets increasingly expect a Federal Reserve rate cut in September.