Builders: High Demand Offsets Higher Costs – for Now
Despite a recent criticism of fast-rising lumber prices, builders’ confidence in Feb. rose one point to 84, a near-record high with 50 considered neither good nor bad.
NAR Launches New ‘That’s Who We R’ Commercials
The integrated media mix – video, audio, content partners and social media – presents Realtors as trusted allies along an often emotional home-buying journey.
RealtyTrac: There’s a Greater Chance Landlords Will Default
4 Fla. counties made the top 25 for increased risk of landlord default, mostly due to an eviction ban that made it harder for some owners to pay the property’s mortgage.
NAR Releases Study Addressing Black Homeownership Gap
The study found a gap between Black and white homeownership rates of about 30% (60.8% for whites, 42% for Blacks). Blacks are rejected for mortgages 2.5 times more than whites (10% vs. 4%) and carry higher student loan debt (43% vs. 21% for whites). NAR calls for policy changes.
Owners Visiting Zillow Will See Actual Offers for Their Home
Sellers checking their home’s Zillow listing will see a home-purchase quote, part of Zillow Offers, which the company says made about $20K profit per home in 4Q 2020.
Florida Realtors to Go Global at International Trade Expo
The state association’s booth at Enterprise Florida’s virtual trade expo on March 16-18 will showcase members’ global expertise. Foreign attendees who want to know more about Florida Realtors and the state can connect with Realtors who speak Arabic, German, Spanish and more.
Eight Ways to Improve Real Estate Videos
Strong marketing videos take a bit more than hitting a “record” button. Don’t start with self-promotion. The first few minutes should focus only on your customer.
S. Fla. Prices Keep Going Up – but Fewer People Leave
As the cost of living rises in six South Fla. counties, some residents move north to find affordable housing – but data suggests the pace of that exodus is slowing.
Few Listings = Bidding Wars Off the Charts
The spring housing market unofficially began over Presidents Day weekend, and NAHB reports that 40% of potential buyers say they’ve been outbid at least once.
Foreclosure Ban Extended to June – Eviction Ban Unchanged
Pres. Biden signed an Executive Order extending forbearances and banning foreclosures until June 30. However, he did not make changes to the eviction ban ending March 31.