What Agents Want in a Brokerage
Agents value brokerages with strong leadership, integrity and coaching-focused cultures. Real-time communication, accountability and goal-based training drive success.
Fed Poised to Weigh Another Rate Cut
Mortgage rates eased as the Federal Reserve considers another interest rate cut this month, balancing inflation concerns with slowing employment growth.
Lender Shopping Could Save Up to $44,000
Realtor.com’s analysis of two million loans also shows improving a credit score and boosting the down payment can offset market factors in shaping mortgage costs.
Easy Fixes to Boost a Home’s Curb Appeal
Small, affordable updates, like fresh paint, tidy gardens and lighting, can instantly improve a home’s first impression and strengthen its resale value.
FinCEN Residential Real Estate Reporting Delayed
FinCEN postponed its new rule requiring reports on cash home sales to businesses and trusts until March 1, 2026, giving the industry more time to comply.
AI Becomes a Game Changer for Agents
AI tools can help agents build business plans, write marketing content and streamline operations when used with detailed, well-crafted prompts.
Consumer Sentiment Dips Slightly in October
Inflation and high prices remain top concerns, with little change in how consumers view their finances or the overall economy, according to the University of Michigan.
Small Gestures, Lasting Real Estate Bonds
Small, meaningful pop-by gifts help agents stay connected with past customers, show appreciation and encourage referrals without feeling overly promotional.
Strategies to Keep You Safe in the Field
Real estate is rewarding, but it comes with risks. Use safety protocols, including Forewarn, help you stay protected while serving customers with confidence.
Rates at Lowest Level in More Than a Year
The average 30-year mortgage rate fell to 6.19% from 6.27% last week, while 15-year rates dropped to 5.44% from 5.52% last week.