Hyperlocal content boosts AI search visibility
AI marketing expert Sam Mehrbod told Inman that agents can improve visibility in AI searches with original, hyperlocal content focused on specific neighborhoods.
Tight inventory helps Florida prices hold firm
Florida housing inventory fell by double digits in August, helping support prices even as sales slowed, Florida Realtors Chief Economist Dr. Brad O’Connor said.
Tech tools that help Realtors reduce safety risks
About 22% of Realtors have faced a safety concern. Screening apps, panic buttons and smarter lockboxes can provide added protection before and during showings.